How does your purchase create impact?

How does your purchase create impact?
When you purchase a product, you directly support the woman who made it. Each artisan receives a living wage, verified by the Fair Trade Federation, which promotes her financial independence and journey of self-empowerment. Each purchase in turn supports her family's basic needs and children's education.

0 +
Lives Impacted
0 +
Girls Educated
0
Chapters Opened
0 %
Happiness Factor

Santosh's Story

I have seen some really good days since joining Anoothi. The money I earn with my Kantha work I spent in so many important ways. cover the cost of all the kitchen expenses. I am paying loan installments for the house I purchased also with my earnings from Anoothi. I bought a two-wheeler for my son who goes to college .I pay his college fee. When anyone is sick, we visit the doctor immediately as I can pay the fee.
All these wonderful things are possible ONLY because of Vatsalya and Anoothi. I am so grateful!!”

“We were earning before but the money was coming through the wrong means and we thought this was our only fate. But, being part of Anchal gave us a new purpose. Now, we think about new ways of bringing positive changes in our lives, making new products and create beauty around us.”— Neetu, Anchal Senoir Artisan“I have dreamed for many years about building my own and now I have done that. It is small, but it is mine and I am happy. My other goal was to educate my sons and I have done this too. My eldest is 20 and he is finishing a trade program and my 18 year old is in his first year of college.”— Shama, Anchal Project Assistant“I feel very confident now. I used to worry about how I would take care of everything, but now I know I am able to take of myself and my family. Recently I have been able to pay for home repairs like new tiles, a gas connection, and sewing machine at home for my own small business.”

Sudha Devi, Senoir Artisan

Threads of Freedom: A Kashmiri Pashmina Artisan’s Story

For years, Salma’s intricate handwork was undervalued. Middlemen bought her creations at unfair prices, leaving her with barely enough to cover her family’s needs. Despite her skill and dedication, financial independence always felt just out of reach.

That changed when Salma began working directly with our platform. Without intermediaries, every piece she creates now brings her its true worth. For the first time, she takes home enough to invest in her children’s education, buy better materials, and save for her family’s future.